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Sharing Our Knowledge.

We are passionate about demystifying the world of data and regularly talk at events, post articles and host webinars. Why not sign up to our monthly newsletter for all our latest advice? 

Featured Content

Creating Value From Data Webinar

Data is one of the few investments that can generate unlimited ROI. Yet businesses of all sizes find it challenging to unlock the full value of data. We share our expertise…

How Can Data Help Product Managers?  

Discover how data-driven decision-making, innovation, and delivering exceptional products go hand in hand at this talk hosted by ProductTank. 

What Makes A Successful Data Team?

Every company is looking to turn their data into value and so how can you get the most out of your data team and how should you define their success?

Latest Webinars

Tracking In The Age Of Privacy

Finding High LTV Customers

Starting Your Data Journey

Recent Events

Latest eBooks

Why Your Startup Needs Data Now

And How To Get Started Quickly!

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Leveraging Marketing Analytics

Take Control Of Your Own Data

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Optimising Your Customer Journey

Using Data To Acquire, Retain & Grow High LTV Customers

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Our Articles

Starting With Data

6 Benefits To Embracing Data
Why Your Startup Needs Data Now
Key Data Lessons For Startups
Anatomy Of A Data Stack
What Is A Data Dictionary?
Avoiding BI Debt
Cost Effective Data Stacks

Data Strategy

The Importance Of Data Strategy
Creating Data-Driven Value
Key Metrics For Subscriptions
Key Metrics For DTC
Key Metrics For eCommerce
Key Metrics For Freemium Apps
Creating Value From Data

Customer Journeys

Customer Journey Data Map

Marketing Analytics

Where to Start With Attribution?
Attribution & Privacy
Improving Marketing ROI
PPC Optimisation
Data-Driven Smarketing
Ideal Customer Profiles

Scaling With Data

Key Advice For Growing With Data
Making A Successful Data Team?
Maximising Data ROI using SCALE
Fast-track With External Support

Data Engineering

Optimising Your Data Stack
Best Practice for SQL Formatting
Data Testing
Introducing sayn
Building A Simple ETL With sayn

Ready To Start Your
Data Engine?

Want to find out what the possibilities are for turning your data into business drivers?

Not sure if your ideas for using data are technically feasible and will generate ROI?

Have a specific use case in mind for your data but don’t know how to get started?

Get in Touch!