Using Data To Acquire, Retain & Grow High LTV Customers.
Modern customer journeys are omni-channel, multi-device and often sporadic in nature.
People are researching your brand whilst also paying their water bills, posting a selfie and cooking dinner. Mapping out all of this different activity and finding moments for intervention can be difficult.
Download our ebook where we’ll give you tips for tying together data from across the customer journey, what metrics are key at different points and how to optimise them.
What's Inside?
Who’s this for?
This ebook is a great resource for marketing and customer success teams. It gives you a blueprint as to what metrics are key at different points of the customer journey, how to calculate them and of course where to optimise.
Content
Data along the customer journey
Improving customer acquisition
Customer activation
Improving engagement
Measuring retention
Activating your customer data
Happy Clients
Ready To Start Your Data Engine?
Want to find out what the possibilities are for turning your data into business drivers?
Not sure if your ideas for using data are technically feasible and will generate ROI?
Have a specific use case in mind for your data but don’t know how to get started?