Getting Started With eCommerce Analytics
Getting Started With eCommerce Analytics All roads lead to Rome. When it comes to eCommerce analytics, there are almost too many available routes. You might be juggling insights from multiple…
read moreGetting Started With eCommerce Analytics All roads lead to Rome. When it comes to eCommerce analytics, there are almost too many available routes. You might be juggling insights from multiple…
read moreActivating Your Customer Data Customer data can be an invaluable asset that can provide companies with insights into their customers' behaviours, preferences, and needs. By analysing this data, companies can tailor…
read moreUsing Data To Improve Marketing ROI When it comes to data and analytics, the first 'port of call' is often attribution, understanding in black and white which channels are converting…
read moreTen Tips To Avoid BI Debt Here at 173tech, we're passionate about delivering value from data. One of the biggest challenges with this, is that because BI infrastructure has an…
read moreOptimising Your Data Stack In The Extraction Layer What is it? The “Extraction Layer” consists of automated processes to extract data from your various sources such as app & website…
read moreAccelerating Growth Cycles with Analytics, Part 3: User Engagement Once users are activated, the next goal is to increase the intensity and frequency of their actions, aka higher engagement levels.…
read moreAccelerating Growth With Analytics: User Activation Once you get users through the door (or onto the app or website), you want them to make certain actions so they move on…
read moreUsing Analytics To Improve Customer Acquisition Every business is looking to leverage digital channels to find new customers and users, but competition is fierce! The secret weapon to winning the traffic…
read moreAnatomy Of A Data Stack Data is all around us. In fact, according to Data camp for every grain of sand on earth, there are around 40,000 bytes of data.…
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