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Data Analysis

Key Metrics for Subscription Models

Key Metrics for Subscription Models If you are running a subscription service, recurring revenue is without a doubt the most important metric to keep track of. What are the key…

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NLP And News Feed Scraping With SAYN

NLP and News Feed Scraping with SAYN /*! elementor - v3.7.8 - 02-10-2022 */ .elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block} SAYN. SAYN gives us the ability to write and sequence tasks…

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Taking Your Facebook Messenger Data Further

Taking Your Facebook Messenger Data Further Disclaimer - All the visualisations in this project were created using my personal Facebook data, all of the data has been anonymised and all participants consented…

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Freemium Apps: Five Data Strategies To Increase Revenue

Freemium Apps: Five Data Strategies To Increase Revenue Freemium apps offer a set of baseline functionalities for free and premium features with a fee, typically on a subscription basis. LinkedIn is…

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Getting Started With eCommerce Analytics

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Activating Your Customer Data

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How To Measure Retention

Active User Retention Active Users = Any user who returned to any of your platformsAt the beginning of your product journey, the active-user approach is easy to implement and a…

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Using Data To Improve Marketing ROI

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Improving Your Activation

Accelerating Growth With Analytics: User Activation Once you get users through the door (or onto the app or website), you want them to make certain actions so they move on…

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Using Analytics To Improve Customer Acquisition

Using Analytics To Improve Customer Acquisition Every business is looking to leverage digital channels to find new customers and users, but competition is fierce! The secret weapon to winning the traffic…

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