Data
Products
The most valuable thing you can build right now is not another feature. It is intelligence: embedded in your product, trained on your data, and compelling enough that customers cannot imagine operating without it.
You collect data but
monetise a fraction of it.
Your AI initiatives lack
structured data for reliability.
Your customers make decisions without context you already hold.
Businesses do not lose to competitors with better technology. They lose to competitors who extract more value from the same data. A data product is the mechanism that closes that gap, moving intelligence out of your warehouse and into the decisions your customers make every day.
173tech builds data products that put intelligence directly in the hands of the people who need it.
What Data Products Look Like
Trusted Data Foundation
Embedded intelligence is only as reliable as the data beneath it. We build a unified, well-governed data layer that you can depend on.
- Unified customer identity across every channel and touchpoint
- Event, transaction, and behavioural data in a single governed model
- Built for scale from day one, not retrofitted later
Competitive Moat
Features can be copied in a quarter. A data product trained on years of proprietary customer behaviour cannot. We build customer-facing intelligence that helps users understand their performance and act on it.
- Benchmarking against peers or industry standards
- Recommendations, predictions, and next-best-actions
- A product experience that compounds in value the longer a customer stays
Agentic Workflows
The next generation of AI systems do not generate reports. It takes action. We build the structured data layer that gives your AI agents the customer context, behavioural signals, and decision triggers they need to operate reliably at scale.
- Decision triggers that initiate automated workflows without human intervention
- Continuous learning from outcomes so your agents improve
- Customer context and behavioural signals your agents can trust
How We Build Data Products
Pricing shown is indicative. Every thing we do is fully scoped in advance with a clear budget. All we need is a short call to get started.
A clear view of your data landscape: what exists, what is missing, and what your data product needs to succeed.
4 Weeks
£24k
Unified, governed, production-ready data infrastructure built to support intelligence at scale.
6 Weeks
£36k
The models, metrics, and benchmarks that turn raw customer data into signals worth acting on.
6 Weeks
£36k
Intelligence delivered via production-grade APIs, pipelines, and embedded components.
6 Weeks
£36k
A feedback loop that captures customer outcomes and improves your models over time.
6 Weeks
£36k
Established decision processes, shared metrics, and ongoing support to ensure your product performs.
Ongoing Support
Post Project
Your Collaboration With Us
We deploy an experienced data team tailored to your business and technical needs, scaling resources up or down across each project phase to ensure efficiency and high-quality delivery.
- Project Lead: Hands-on management of delivery
- Engineering Lead: Design optimal data architecture
- Data Engineer: Pipeline creation & optimisation
- Data Analysts: Data modelling, reporting & activation
- Data Strategist: Business impact & data adoption
A Few Case Studies
Sharing Our Knowledge
Get In Touch
Our friendly team are always on hand to answer questions, troubleshoot problems and point you in the right direction.
