Data
Products
The most valuable thing you can build right now is not another feature. It is intelligence: embedded in your product, trained on your data, and compelling enough that customers cannot imagine operating without it.

You collect data but
monetise a fraction of it

Your AI initiatives lack
structured data for reliability

Your customers make decisions without context you already hold
Turning Data Into Revenue
Businesses do not lose to competitors with better technology. They lose to competitors who extract more value from the same data. A data product is the mechanism that closes that gap, moving intelligence out of your warehouse and into the decisions your customers make every day.
173tech builds data products that put intelligence directly in the hands of the people who need it.
What Data Products Look Like
Trusted Data Foundation
Embedded intelligence is only as reliable as the data beneath it. We build a unified, well-governed data layer that you can depend on.
- Unified customer identity across every channel and touchpoint
- Event, transaction, and behavioural data in a single governed model
- Built for scale from day one, not retrofitted later
Competitive Moat
Features can be copied in a quarter. A data product trained on years of proprietary customer behaviour cannot. We build customer-facing intelligence that helps users understand their performance and act on it.
- Benchmarking against peers or industry standards
- Recommendations, predictions, and next-best-actions
- A product experience that compounds in value the longer a customer stays
Agentic Workflows
The next generation of AI systems do not generate reports. It takes action. We build the structured data layer that gives your AI agents the customer context, behavioural signals, and decision triggers they need to operate reliably at scale.
- Decision triggers that initiate automated workflows without human intervention
- Continuous learning from outcomes so your agents improve
- Customer context and behavioural signals your agents can trust
How We Build Data Products
Every thing we do is fully scoped in advance with a clear budget. All we need is a short call to get started.
Onboard
A clear view of your data landscape: what exists, what is missing, and what your data product needs to succeed.
Implementation
Unified, governed, production-ready data infrastructure built to support intelligence at scale.
Intelligence
The models, metrics, and benchmarks that turn raw customer data into signals worth acting on.
Intergration
Intelligence delivered via production-grade APIs, pipelines, and embedded components.
Learning
A feedback loop that captures customer outcomes and improves your models over time.
Your Collaboration With Us
173tech turns data into direction. Founded by the team that led analytics at Bumble from idea to a $3bn exit, we bring senior data talent to ambitious businesses that want to move faster and build capabilities that last.
We work as an extension of your team; combining strategy, analytics and engineering to deliver measurable value.
Our Work Speaks For Itself
(But the 9.4/10 NPS from 50+ clients is nice too)





















































