Revenue
Intelligence

You see total revenue. You do not see what drives it. We connect your customer data across finance, product, and commercial systems to surface the signals that tell you who will churn, who will expand, and the impact on finance.

Your forecast is built on
assumptions, not signals

Your acquisition cost has no
line of sight to lifetime value

Your revenue leakage is
invisible until it hits the P&L

Revenue is the outcome. The question is what drives it. Which customers are worth acquiring. Which are likely to leave. Which are ready to spend more. Most businesses cannot answer those questions because the data that would tell them is scattered across systems that were never designed to talk to each other.

173tech connects that data and turns it into action.

What Revenue Intelligence Looks Like

Clear Customer Value

Your systems hold the data. The problem is none of them speak to each other. We connect them into a single, trusted view of every customer and what they are worth.

- Shared definitions of key metrics across every team

- Visibility into how acquisition, usage, and engagement connect to long-term value

- A shared understanding of customer segments and lifecycle stages across every team

missing case study here

Predictive Capabilities

By the time churn shows up in your numbers, the opportunity to act has already passed. We surface the signals earlier, so your teams can move first.

- Early identification of churn and renewal risk

- Identification of customers most likely to expand or upgrade

- Prioritisation of customers, accounts, and segments by long-term value

Modelling lifetime value signals from day one of acquisition

Intelligence in Action

Insight that sits in a report changes nothing. We push the right signals into the tools your teams already use and trigger the workflows that turn them into action.

- Signals and priorities surfaced inside your existing tools

- Automated workflows triggered by predicted outcomes

- Faster, more consistent action across commercial, product, and customer success teams

Using reverse ETL to send customer value signals to the CRM

How We Build Revenue Intelligence

Pricing shown is indicative. Every single thing we do is fully scoped ahead of time and with a clear budget. To enable a crystal clear pitch, all we need is a short call.

 
 

Your Collaboration With Us

We deploy an experienced data team tailored to your business and technical needs, scaling resources up or down across each project phase to ensure efficiency and high-quality delivery.

A Few Case Studies

Sharing Our Knowledge

The Data You Cannot Get From Stripe

Economic Forces Affecting LTV

Cohort Analysis: Lifetime Value Over Time

Aligning Revenue Metrics To Customer Value

Monthly Recurring Revenue Forecasting

Introduction to Revenue Intelligence

Which characteristics drive LTV?

Understanding Monthly Recurring Revenue

Get In Touch

Our friendly team are always on hand to answer questions, troubleshoot problems and point you in the right direction.