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Centralising multiple brands.


% reduction in time spent by brand managers to collate reports.


Brands integrated in the centralised reporting and analytics platform.

"With 173tech's expertise and help, we were able to build our knowledge base and streamline our operations."

Caroline H, Head of Strategy & Product


Heroes is a technology-driven company that acquires, operates, and scales multiple e-commerce businesses. With so many brands to keep track of, they were looking for a centralised analytics platform that could automate reporting.


We built a bespoke data stack that allowed heroes to pull through granular product, marketing and sales info across their brands in one platform. We automated reports on brand management, profit & loss and more, drastically reducing the time taken to compile reports.

Teck Stack

SAYN, Daton, Biquery, Metabase, Virtual Machine


While time-saved on reports was obviously a bonus, the main outcome was that Heroes were able to better support and grow the different businesses with easy access to granular insights. No off-the-shelf solution could have delivered what they needed to drive those businesses and our system instantly added value to new acquisitions.

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